We Help Accountants
Launch and Grow
Their Own Business

There are two phases. The first is the launch project. Over about 45 days we work out your strategy, build your brand and website, set up your systems, train you on sales, and get your ad campaign live.

The second phase is ongoing. It typically starts at day 60 after you sign up. We manage your ad campaigns, handle website updates, and stay on as your advisor while you run the firm.

The first phase is a one-time project. The second runs month to month for as long as you want it.

You don't have to quit to start. Most of the launch happens around your work schedule, and many of our clients stay employed until their new firm is bringing in enough to live on.

At 3 to 5 new clients a month, most people reach that point within months. When you make the jump is entirely up to you.

20% of new businesses fail in the first year, mostly due to a lack of clients. After helping launch over 120 successful practices, we know how to reliably make a business work in the accounting industry. We know how to keep you out of that 20%.

We'll guide you through strategy, daily operations, and sales. Most importantly, we'll do the marketing work that brings in new clients every month.

The better question is what you could gain. Compared to a job, the upside of running your own business is enormous and the risk is largely overstated. The only thing standing in your way is fear itself.

You can even get started while employed and go full time once you have your first clients, to hedge the risk further. Think of it this way, you'll spend the same time working on your own business as you do at a job, but your revenue for that time can be 10x or more.

If you're here even considering starting a business, that's a sign you have entrepreneurial drive. For an entrepreneur, the satisfaction of running your own business is unmatched. The key is to take the first step, be resilient, and face any issues as they come.

After working with over 120 practices, we know exactly where new owners run into trouble. Our launch process is designed to steer you clear of those issues.

Bringing you clients is the core of what we do. The main engine is paid advertising. We build the campaigns, write the ads, run them, and keep tuning them, all pointed at the exact clients your strategy calls for.

Leads land on a website built to turn them into booked calls. Alongside that, we set up your search and AI visibility, so when someone looks for an accountant, or asks an AI assistant for one, you come up.

Small businesses need bookkeepers and accountants and there aren't enough to go around. Established firms are full, which is why they have waitlists or have stopped taking new clients.

70% of small businesses don't have an accountant. The demand for bookkeeping and accounting services is there, the supply isn't.

It looks like there's an accounting firm on every corner. But you won't be competing with all of them, because we work with you to define specialty niches. To the dental practices or contractors or restaurants you specialize in, the generalist down the street isn't the right alternative. You are the obvious choice.

And even without a niche, the numbers favor you. 75% of accountants are nearing retirement, there are 340,000 fewer than five years ago, and most established firms aren't taking new business at all.

The clients coming to you through our marketing aren't cold leads. They've read your website and decided they want to work with you, so you don't have to convince anyone of anything. It's more like being a plumber on a house call. You listen to the problem, you tell them what it'll take to fix, and you get to work.

We train you on how to run these calls to find the real issue, project professionalism, and close the deal without sounding like you're selling.

We will work with you on a market positioning strategy that accounts for the services you could potentially offer, your niches, and what's in demand in your market segment. You will have a clearly defined services list that fits the demand and maximizes your revenue.

Pricing is part of the work we do with you on positioning. We decide together on the pricing model (flat monthly rate, per service, retainer, etc.) and the actual rates. The goal is to maximize your revenue and margin.

As part of the positioning work, we look at your experience to figure out the right industry targets. Specializing usually beats going broad. Clients trust a specialist who knows their world over a generalist who doesn't.

There are usually more than enough clients in any one industry to fill your roster. We make the final call together during the strategy work.

This mostly comes with experience, but it's easier than you'd expect once you know the right approach. We prepare you for serving clients while avoiding the rookie mistakes most new practice owners make.

Practice operations are covered as part of our launch process, including the tools and processes that keep your business running smoothly. We show you how to stay organized, based on our experience.

Yes, most new practice owners go that route. The work itself is online, client meetings can be virtual, and your clients don't generally care where you are located. You get to save the commute and the office rent.

AI is a tool, not a replacement for human professionals. The new owners we work with use it to do more in less time. The hype is loud right now but the reality is much less dramatic.

Small business owners still want a person who knows their business, takes their calls, and explains what's happening with their books. That need isn't going away any time soon.